MightyText — an app that aims to give Android users their own version of Apple’s iMessage lets any Android user send and receive SMSes from virtually any device, whether they be on Android, iPhone, Blackberry, or even a feature phone.
So, in allowing users to SMS, MMS and make calls anytime, and from anywhere, it’s not hard to see the initial value prop for MightyText. But what’s important to note is that the app syncs with your existing Android number, which means you don’t have to get a new one — unlike Google Voice. And since MightyText lives in the cloud (and in your browser), it organizes all your texts, picture messages and calls, allowing you to search and store them securely for as long as needed. Much in the same way that Gmail organizes, categorizes, and allows you to search through you email.